Telesales & Telemarketing
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| description | A one day workshop exploring the basic rules of telemarketing in a down to earth and practical way. When done correctly telemarketing is a powerful way to improve sales and get appointments. When done wrongly it becomes a source of annoyance to the client. This course helps to overcome resistance, and gives confidence to those who pick up the telephone to make the calls. |
| who should attend |
All
staff at the "sharp end" of telemarketing who would like
to increase their confidence on the telephone by knowing what to
say. Those who need to know how to go about a telemarketing campaign, including measuring the success rates. |
| features |
Setting
up the Campaign Campaign objectives Determining who to hit and in what numbers Planning the approach Mail shots - the how and the why Qualifying prospects Making the call How to prepare for it knowing what to say Developing a simple script Tone and pacing on the telephone Overcoming objections Telephone negotiation Keeping control of the call getting commitment Measuring Success Making sensible notes using information to assess results Attitude – the ultimate solution The value of positive thinking Positive habits = positive results Maintaining control over emotion & feelings How to develop the win-win success attitudes |
| format |
Tutorial
presentation of ideas and concepts with delegate participation
encouraged, to identify where the concepts can best be applied in
the workplace to improve results. Powerful use of the telephone training apparatus to give delegates the confidence that when they leave the course, they can do it! |
| benefits |
Improved
business results through more professional contact with customers. Increased delegates' confidence in their own ability. More sales and more quality appointments. Less time wasted chasing no-hopers. |
